What is the rates of good and bad Causal games such as Ketchapp Voodoo nannovation style retention I guess it not match the 40-20-10 thumb rule, i guess much lower, any guys have some info about it ?
i dont believe that this kind of games are doing 10% at day 30 and surly not 20% on day 14 Can you guys please, share your experience ? any one who know what should be normal and good in realistic way
the 40-20-10 rules refer to games more complex such as match3 and mmo, not casual simple games, which be logically be much lower, but what are you guys think ?
Hah. I talked with Voodoo 3 days ago. They looking for games with 60+ D1 retention. D7 and D30 is not so important, because they know how to increace it. I also worked with Ketchapp few times, so I have some real experience. In fact hypercasual games have better D1/D7 retention than "more complex" games. Btw, second number is D7, not D14.